Case overview
From Christmas and Easter, to Halloween, Valentine’s Day, Oktoberfest — even International Hot Dog Day if needed — swiateczni.com is your one-stop shop for absolutely everything festive.
We were tasked with building a WooCommerce-based e-commerce store that could handle a massive, rotating inventory of seasonal products — while keeping the site fast, clear, fun, and conversion-optimized.
Built using WordPress + Elementor + WooCommerce, this project was more than a shop — it became a celebration in code.
The Brief
The client’s vision was simple but bold:
“We want to be the most recognizable holiday store in Poland.
Every holiday. Every theme. No exceptions.”
To get there, the site needed:
A WooCommerce shop built for scale and speed
A festive, scroll-stopping design with playful energy
Flexible product categories for multiple overlapping seasons
Easy back-end management for a large, rotating inventory
Strong performance across mobile and desktop
A homepage that feels like a virtual gift shop window
We also had to ensure the store could function seamlessly across all holiday cycles — from Easter eggs straight into pumpkins without breaking UX or backend logic.
Our Approach
We started by crafting a modular layout in Elementor, so the client could easily update banners, sections, and categories based on the time of year — no need to call the dev team every time the season changed.
On the e-commerce side:
We configured WooCommerce for high volume SKUs
Added smart filters for holiday types, product types, and occasion mood
Integrated seasonal product tagging, making transitions between themes seamless
Optimized every part of the funnel: product page, cart, checkout
Hooked up Stripe, Przelewy24, and local shipping integrations
We also designed visuals that pop — animated snowflakes in winter, warm oranges in autumn, pinks for spring — all color-synced with the current promotions and holiday vibes.
The Results
Thanks to clear UX, bright visuals, and strong performance, users immediately connected with the brand. The store didn’t just sell — it created a festive experience.
Thank you to the INcode team for the fantastic collaboration! The store works flawlessly, and our customers love how easy it is to shop and how festive the design feels. Everything runs smoothly, and we’re able to manage seasonal changes on our own with no hassle. The website doesn’t just look good — it actually sells. And that’s exactly what we needed!
